{"id":2058,"date":"2022-07-04T06:34:05","date_gmt":"2022-07-04T06:34:05","guid":{"rendered":"https:\/\/wesley.rcm-test-web.co.za\/compeatint\/?p=2058"},"modified":"2022-08-10T12:48:00","modified_gmt":"2022-08-10T12:48:00","slug":"june-2022","status":"publish","type":"post","link":"https:\/\/wesley.rcm-test-web.co.za\/compeatint\/june-2022\/","title":{"rendered":"Learn How Brands Use Humor To Promote Engagement"},"content":{"rendered":"<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"427\" src=\"https:\/\/wesley.rcm-test-web.co.za\/compeatint\/wp-content\/uploads\/2022\/08\/Article-banner-Learn-How-Brands-Use-Humor-To-Promote-Engagement.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Article-banner-Learn-How-Brands-Use-Humor-To-Promote-Engagement\" \/>\n<p>\u2022 According to research by Duke University, brands that use clever and witty humor on social media have increased brand attitude and engagement. Your jokes must be clever and, ideally, relevant to your audience\u2019s interests, your product, or competitors\u2019 products. It shows that your brand is smart enough to make these amusing mental connections and approachable, which positively influences attitudes and sales. <a title=\"null\" href=\"https:\/\/tips.ariyh.com\/p\/clever-humor-boost?s=r\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/tips.ariyh.com\/p\/clever-humor-boost?s=r<\/a><\/p>\n<p>\u2022 For your Stories link stickers, Instagram currently offers four different default designs for Instagram stories. Try these tricks to customise the look and text of your Stories links. Add a link sticker to your Story as usual. Then, use the text feature to cover it with your personalized call to action. Users can tap to access the link hidden behind your text box. You can do the same by designing custom stickers with your brand\u2019s colours, fonts, etc. and save it to your phone. Insert it as an image on your Story over the Instagram link sticker.<\/p>\n<p>\u2022 A recent study shows an increasing number of TikTok accounts belong to users aged 60 and older with millions of followers. These TikTok creators frequently use their accounts to defy ageist stereotypes, racking up a massive number of views and even decent earnings in the process.\u00a0<a title=\"null\" href=\"https:\/\/www.theguardian.com\/technology\/2022\/may\/18\/older-people-using-tiktok-to-defy-ageist-stereotypes-research-finds\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.theguardian.com\/technology\/2022\/may\/18\/older-people-using-tiktok-to-defy-ageist-stereotypes-research-finds<\/a><\/p>\n<p>\u2022 YouTube has introduced a feature that will help users identify the most popular parts of a video they&#8217;re watching. They\u2019re adding a graph that people can use to easily locate and watch the most replayed parts of a video, which is especially useful for longer videos or those that haven&#8217;t broken down their various sections using timestamps or video chapters.<\/p>\n<p>\u2022 Meta has introduced recurring notifications on their Messenger platform to enable businesses to send automated messages to people who have opted in to receiving them, once their purchases are complete. Companies can now provide important updates, driving re-engagement and keeping the conversation going, right in the thread.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u2022 According to research by Duke University, brands that use clever and witty humor on social media have increased brand attitude and engagement. Your jokes must be clever and, ideally, relevant to your audience\u2019s interests, your product, or competitors\u2019 products. It shows that your brand is smart enough to make these amusing mental connections and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-2058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Learn How Brands Use Humor To Promote Engagement | Compeat<\/title>\n<meta name=\"description\" content=\"Want to learn more about How Brands Use Humor To Promote Engagement with their brand? Visit Compeat Today! Or contact us!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wesley.rcm-test-web.co.za\/compeatint\/june-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Learn How Brands Use Humor To Promote Engagement | Compeat\" \/>\n<meta property=\"og:description\" content=\"Want to learn more about How Brands Use Humor To Promote Engagement with their brand? Visit Compeat Today! 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